English to Portuguese European Centre for Disease Prevention and Control terminology (ECDC)

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Understanding social marketing principles and techniques is key to developing public healthprograms that can promote knowledge or positive behaviours as well as reduce risky ones.É fundamental entender os princípios e técnicas do marketing social para desenvolver programas de saúde pública que consigam promover o conhecimento ou comportamentos positivos e reduzir os que implicam riscos.

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